eBook: How to start an ecommerce business – The definitive guide
Learning how to start an ecommerce business from scratch can be incredibly overwhelming.
If you’re thinking about starting an ecommerce business, you probably have tons of questions like:
- “What products should I sell?”
- “How should I source them?”
- “Should I sell through a website or online marketplace?”
- “How can I get my first sales?”
If that’s not enough to worry about, starting an ecommerce business also carries risk. For example, how can you be sure that your time and money is invested well? Which type of ecommerce business model should you invest in? Read on to find out.
A whopping 2.14 billion people are expected to make online purchases in 2021 — this guide will show you how to claim your piece of the pie, step-by-step. But before we dive in, let’s quickly set the scene: what is an ecommerce business exactly?
What is an ecommerce business?
Ecommerce businesses — also known as eCommerce, e-commerce, or internet commerce businesses — sell any type of products and services on the internet.
However, the term ‘ecommerce’ is most commonly used to describe the buying and selling of physical products on the internet. Ecommerce businesses have boomed in the last 2 decades, and the global COVID-19 pandemic accelerated the widespread adoption of ecommerce by an estimated 5 years.
So, why is ecommerce such a thriving industry? The graph to the right illustrates the reasons consumers like to shop online. As you can see, ecommerce allows consumers to enjoy 24/7 shopping, compare prices, and save time. So, how can you get in on the action? Read our full guide to find out more.